How to Enter

  • Process
  • Eligibility
  • Categories
  • Evaluation Criteria
  • Entry Logistics
  • FAQs
01

Prep

Before registering your online entry, please
review the entry categories and category criteria.

You may wish to prepare your responses prior
to uploading your entry using the preview application form.

02

Register

Complete the online Registration Form
to submit your entry.

We encourage entrants to refer to the
Judging Criteria when outlining the key
features and benefits of your entry.

03

Visualise

You may upload up to 8 images and provide 
a Vimeo or YouTube link to support your entry.

Uploaded images must be in JPEG or PNG
format, a minimum of 1200 pixels wide and
no larger than 3MB.

2015 Good Design Award® Best in Category

Uber - Digital Design

Eligibility

1

Professionally designed products, services, projects
or experiences designed in Australia or overseas
are eligible to enter.

2

The entry must be available on the market prior
to the announcement of the Awards at the
Good Design Awards Presentation Ceremony.

3

Prototypes, off-tool samples or products, services
or projects still under development or construction
are not eligible to enter.

4

Medical and/or therapeutic goods available for sale
in Australia must have appropriate Therapeutic
Goods Administration (TGA) approval to be eligible
for entry. Entries must comply with any applicable
standards and safety certification (only if required).

5

Product entries must be complete products,
not parts thereof. Individual products sold within
a range (not for individual sale) are not eligible
to enter - the full range must be submitted for
evaluation. A system or component of a product
is not eligible to enter on its own unless it is
sold separately.

Categories

The Good Design Awards has one of the most diverse range of categories for design in the world, with seven main disciplines and more specific secondary categories under each of these.

  • Architectural Design
  • Communication Design
  • Design Strategy
  • Digital Design
  • Product Design
  • Service Design
  • Social Innovation
01

Architectural Design

Includes architecture, interior design, landscape design, urban design, public spaces and facilities, office and retail fit outs, environmental signage, way finding, street equipment, environments and exhibition design.

Architectural Design secondary categories include:

  1. Interior Design

    Includes residential and commercial interior design and architecture.
  2. Commercial and Residential Architecture

    Includes commercial and residential architectural projects.
  3. Urban Design and Public Spaces

    Includes landscape design, special design, exhibition design, urban design and planning, public space design, playground design etc.
02

Communication Design

Includes corporate branding and identity, advertising campaign design, commercial art, graphic design, primary, secondary and tertiary packaging, POS displays, structural graphics and print media.

Communication Design secondary categories include:

  1. Print

    Includes book design, corporate publishing, poster design, merchandising, annual reports, magazine design, brochure design, direct mailing campaigns, print advertisements, catalogues, journals, currency and coin design, stamps and more.
  2. Packaging Design

    Includes food packaging, industrial packaging, consumer goods packaging, point-of-sale merchandise, health and beauty packaging and more.
  3. Branding and Identity

    Includes corporate identity design, branding, typography, design strategy and more.
  4. Advertising

    Includes advertising campaigns, integrated campaigns, TV commercials, social media campaigns and more.
03

Design Strategy

The main objective of Design Strategy category is to recognise the role of design in driving business strategy. The Design Strategy category has specific evaluation criteria that evaluates how organisations use design as a strategic tool to be more competitive.

The evaluation criteria is based on the following attributes of a business:

  1. Clear Purpose

  2. True Customer and Market Understanding

  3. Willingness for Businesses to Disrupt Themselves

  4. Ability to Work Concurrently with Current and Future Potential Business Models

  5. Capacity to Own the Change Process and Employ Leadership to Make Implementation Possible.

04

Digital Design

Includes software, websites and online portals, user interfaces, smartphone applications, animations, gaming and digital media.

Digital Design secondary categories include:

  1. Web Design and Development

    Includes website design and development, micro-sites, digital campaigns, social media campaigns etc.
  2. App Design

    Includes the design of applications for smartphones, tablets etc.
  3. Interface Design

    Includes user interface design for products, systems and services, virtual interfaces, interaction design etc.
  4. Game Design and Animation

    Includes game design, character design, set design etc.
05

Product Design

Includes industrial design, consumer product design, furniture design, software-electronics design, engineering design, medical device design and automotive and transport design.

Product Design secondary categories include:

  1. Domestic Appliances

    Includes small appliances, white goods, brown goods, home heaters and air conditioners, floor care, barbeques and personal care products.
  2. Consumer Electronics

    Includes televisions, home theatre systems, computers, phones, mobile devices, digital cameras, gaming consoles and electronic accessories.
  3. Automotive and Transport

    Includes automotive vehicles, automotive components, motorcycles, buses, trains, trucks, aircraft, watercraft and other modes of transport.
  4. Commercial and Industrial

    Includes professional instruments, office products, financial registers, production and safety equipment, earthmoving, mining and agricultural machinery.
  5. Medical and Scientific

    Includes medical devices, laboratory equipment, scientific instruments, hospital furniture, therapeutic goods and home health care.
  6. Hardware and Building

    Includes home hardware, power tools, garden and lawn care, pool care, home security, building products, plumbing, lighting systems and industrial fittings.
  7. Furniture and Lighting

    Includes domestic and commercial furniture, workstations, indoor and outdoor lighting, bathroom ware, architectural hardware, materials and textiles.
  8. Sport and Lifestyle

    Includes professional and recreational sporting equipment, bicycles, sporting apparel, shoes, camping gear, baby and children’s goods, toys, scooters and trikes, travel bags and suitcases.
  9. Housewares, Fashion and Objects

    Includes tableware, kitchen utensils, cookware, laundry accessories, home décor, jewellery, eyewear, watches, fashion apparel and accessories, travel and leather goods.
06

Service Design

Includes the design of services and systems for the private and public sector, education and government agencies. Sectors covered include banking, financial services, legal services, tourism services, health and medical services, insurance services and more.

Service Design secondary categories include:

  1. Commercial Services

    Includes the design of systems and services for the private sector.
  2. Public Sector Services

    Includes the design of systems and services for the public sector.
  3. Education Services

    Includes the design of systems and services for the education sector.
07

Social Innovation

Proudly Presented by Deloitte

The main objective of the Social Innovation Awards category is to recognise the role of design in creating a better society.

We define Social Innovation as:

“The creation of something new or the improvement of existing solutions that meet pressing unmet social needs and improve people’s lives.

It is the process of inventing and implementing novel solutions to address intractable or ‘wicked’ problems, drive societal change and/or promote environmental sustainability.”

 

Good Design® Selection - Architectural Design

Croft House - 2016

2016 Good Design® Selection - Communication Design

Pepsi Perfect Packaging

2012 Good Design Award®

Graph

2016 Good Design Award® - Digital Design

Tropfest Watch

2016 Good Design Award® - Product Design

Microsoft HoloLens

2016 Good Design Award® - Service Design

LOLA (Live Online Lending Application)
Westpac

2016 Good Design Award® - Social Innovation

Lucky Iron Fish

Evaluation Criteria

The Good Design Awards Evaluation Criteria has been carefully developed and refined over many years resulting in a rigorous set of evaluation criteria being developed for specific design disciplines.

Copyright © 2017

  • Architectural Design
  • Communication Design
  • Design Strategy
  • Digital Design
  • Product Design
  • Service Design
  • Social Innovation
  • Design for Sustainability

Architectural Design

  1. Form

    • Is the design appealing and desirable for the intended market?
    • Is the design visually resolved and does it evoke an emotional connection?
    • Does the form support the function and use of the project intuitively?
    • Does it respond to its environment from a visual, contextual and cultural perspective?
  2. Function

    • Does the design perform the function it was originally designed for?
    • Is the design easy to navigate and use?
    • Will the design advance the overall user experience?
  3. Safety

    • Does the design protect the user from harm?
    • Does the design raise any particular safety concerns?
    • Does the design comply with all applicable standards and regulations?
  4. Sustainability

    • Has the project followed design for sustainability best practice?
    • Is the project built using materials and processes that have the least possible impact on the environment?
    • Is the project water, material and/or energy efficient in its day-to-day use?
  5. Quality

    • Has the project been well constructed and finished?
    • Does the quality of the project correspond with the desired price point and/or investment?
    • Are the chosen materials and construction techniques appropriate?
  6. Commerciality

    • Does the project represent good value for money at the intended price point and/or investment?
    • Is the design likely to increase the brand value and/or community standing of the client organisation?
    • Is the design likely to result in a significant economic and/or social return on the investment made on design?
  7. Innovation

    • Is the design new and original?
    • Does the design use new materials and technology in a clever way?
    • Does the design have any world first features?

Communication Design

  1. Design

    • Is the design styled to be appealing and desirable for the intended market?
    • Is the design visually resolved and does it evoke an emotional connection?
    • Does the design convey the function and use unambiguously and intuitively?
  2. Usability

    • Does the design perform the function it was designed for?
    • Is the design easy to use and understand?
    • Does the design advance the user experience?
  3. Creativity and Innovation

    • Is the design new and original?
    • Does the design use materials and processes in a new and clever way?
    • Does the design have any world first features?
  4. Content and Quality

    • Has the design been professionally executed and finished?
    • Is the content appropriate and professionally written for the intended market?
    • Is the information architecture arranged in an intuitive and easy to digest manner?
  5. Commerciality

    • Does the quality of design correspond with the desired price point being offered?
    • Is the design likely to increase the brand value of the company?
    • Is the design likely to result in a return on the investment made on design?

Design Strategy

  1. Clarity of Purpose


    • Does the organisation have a clear purpose that is linked to a clear understanding of the market it operates in?
    • Is it evident that everyone in the organisation can clearly state the core purpose of the business and that they have a sufficient understanding of the business strategy?
    • Has the organisation created an environment where staff are aligned to the vision of the organisation’s desired future?
    • Is there clear alignment between the organisation’s products and services, its business model and the overall company strategy?
  2. Customer and Market Immersion

    • Is it evident that the organisation understands the needs and motivations of their customers beyond traditional market segmentation?
    • Has the organisation immersed themselves beyond the world of their customer and gained empathy with all stakeholders in their business?
    • Is the role of customer and market immersion and understanding organisation-wide, embedded in the culture of the organisation and formally supported throughout the business?
    • Has the customer and market immersion activities resulted in a clear value proposition?
  3. Disruption

    • Does the organisation continually respond to the changing needs and priorities of their customer and adjust their strategy and purpose accordingly?
    • Has the organisation demonstrated that they continually challenge the status quo of the business and explore new opportunities through a process of reflection and reframing?
    • Does the organisation have an innovative business model that looks beyond the current market and helps the business imagine new values, opportunities and entirely new directions?
    • For established businesses, is there evidence of systematic transition to a disruptive business model?
    • For startup’s, is there evidence of a transition from incubation to scale up execution?
  4. Design Leadership


    • Is it evident that the organisation is design-led from the CEO down and is design part of the DNA of the organisation?
    • Has the organisation cultivated a culture of leadership where everyone is inspired and influenced by the power of design to reframe problems and ensure alignment the firms purpose?
    • Is innovation in the organisation understood to be more that just an R&D activity and are the innovation programs in the business design-led?
  5. Business Model

    • Is the organisations business model competitive and provides a degree level of innovation outside of technical competencies and product / service offerings offering?
    • Has all elements of the business model been resolved and balanced to meet the firms purpose?

Digital Design

  1. Design

    • Is the design styled to be appealing and desirable for the intended market?
    • Is the design visually resolved and does it evoke an emotional connection?
    • Does the design convey the function and use unambiguously and intuitively?
  2. Usability

    • Does the design perform the function it was designed for?
    • Is the design easy to use and understand?
    • Does the design advance the user experience?
  3. Creativity and Innovation

    • Is the design new and original?
    • Does the design use technology in a clever way?
    • Does the design have any world first features?
  4. Content and Quality

    • Has the design been professionally executed and finished?
    • Is the content appropriate and professionally written for the intended market?
    • Is the information architecture arranged in an intuitive and easy to digest manner?
  5. Commerciality

    • Does the quality of design correspond with the desired price point offered?
    • Is the design likely to increase the brand value of the company?
    • Is the design likely to result in a return on the investment made on design?

Product Design

  1. Form

    • Is the design styled to be appealing and desirable for the intended market?
    • Is the design visually resolved and does it evoke an emotional connection?
    • Does the form convey the function and use unambiguously and intuitively?
  2. Function

    • Does the product perform the function it was designed for?
    • Is the product easy to use and understand?
    • Is it ergonomically designed and does it advance the user experience?
  3. Safety

    • Does the design protect the user from harm?
    • Does the design safeguard against unintentional use?
    • Does the design comply with all applicable standards and regulations?
  4. Sustainability

    • Has the product been designed for disassembly and recyclability?
    • Is the product water, material and/or energy efficient in its day-to-day use?
    • Do the materials and processes used have a minimal impact on the environment?
  5. Quality

    • Has the product been well made and finished?
    • Does the quality of the product correspond with the desired price point?
    • Are the chosen materials and manufacturing techniques appropriate?
  6. Commerciality

    • Does the product represent good value for money at the intended price point?
    • Is the design likely to increase the brand value of the company?
    • Is the design likely to result in a return on the investment made on design?
  7. Innovation

    • Is the design new and original?
    • Does the design use new materials and technology in a clever way?
    • Does the design have any world first features?

Service Design

  1. Design Process

    • Has the end-to-end user journey and the problem/opportunity been clearly defined, articulated and documented?
    • Has a suitable design approach been adopted with all elements of the service considered as part of an integrated system?
    • Has an appropriate prototyping process been adopted early in the service development process to highlight any potential failures and to ensure the service was fit for purpose?
  2. Execution

    • Has the design concept been well executed and implemented and is there a sense of purity, integration, elegance and efficiency in the service?
    • Are staff and/or service providers engaged to deliver, own and improve the experience?
    • Are all the elements, touch points and/or physical objects of the service that should be connected, connected and systemized in an intelligent and logical way?
  3. Experience

    • Has each element in the service been considered as an experience that contributes in a positive way to the overall value of the service?
    • Is the experience useful, usable and enjoyable? Does the service perform the function it was designed for in a simple, intuitive way?
    • Does the service advance the user experience? Is it a new, positive user experience?
  4. Commerciality

    • Does the service have the potential to result in a return on the investment made on design? Will it help reduce costs and improve efficiency for the user and service provider?
    • Does the service create value for both the user and service provider and does it have the potential to make use of company and customer resources in a respectful and efficient manner while still creating value?
    • Does the service have the potential to increase value from an engagement, customer loyalty and commercial perspective to both end users and service delivery staff?
  5. Sustainability

    • Does the service do more with less and does it have the potential to reduce consumption and increase use?
    • Does the service have ways of evolving according to the variability of human experience and can it adapt to meet unpredictable needs and situations?
    • Has the service been designed with longevity in mind and the ability to be iterative, scalable and adaptable over time?
  6. Innovation

    • Is the service truly unique and does it offer a totally new and groundbreaking value proposition? Does it have any world-first features?
    • Is the service based on a truly creative approach resulting in a completely new way of thinking?
    • Does the service use new systems and/or technology in a clever, imaginative and original manner?
  7. Impact

    • Does the service have the potential to make a positive difference with the target audience?
    • Will the service make life easier for users and staff working within the system?
    • Does the service have the potential to make a positive impact on society?

Social Innovation

  1. Design Process

    • Has the end-to-end user journey been co-designed with the beneficiaries, to create a solution that places their needs at the center of the design?
  2. Execution and Experience

    • Has the design concept/solution been executed and implemented and was the design experience for beneficiaries well received? (including sense of purpose, integration, elegance, enjoyment and efficiency)
  3. Commercial Sustainability

    • Is the project underpinned by an economically sustainable model and can it be scaled to other social groups (in other geographies, other demographics, etc) to bring about the same social benefits?
  4. Innovation

    • Is the project truly unique and imaginative, does it offer a totally new and groundbreaking value proposition and does it have any world-first features??
  5. Social Impact

    • Does the project have a proven track record of making a positive social impact on the lives of the beneficiaries, other impacted stakeholders and on society more broadly?

Design for Sustainability

  1. Was there a clear objective by the design team to follow design-for-sustainability best practice?

  2. Does the design use materials and processes that have the least possible impact on our planet in the way the product, service, system or project has been constructed, in its day to day use and at the end of its life cycle?

  3. Has the product, service, system or project achieved third party certification for its sustainability initiatives?

  4. Have quantifiable sustainable outcomes been achieved through the design?

  5. Does the design deliver leading-edge sustainability innovations?

  6. Is there potential for the design’s sustainability features to be adopted by others or set new benchmarks?

  7. Does the design show leadership and/or stewardship of environmental and social justice issues?

  8. Will the design’s sustainability initiatives result in a substantial impact?

  9. Is there sufficient evidence that the design project is supported by an organisation that has adopted sustainability principles into its mission, vision and values?

  10. Is there sufficient evidence that the organisation is measuring the social and environmental impacts and benefits alongside the financial impacts and benefits to demonstrate a clear integrated bottom line approach?

Entry Logistics

Once you have completed your online submission, you will be required to provide additional materials as outlined below. Please read the instructions below carefully as the requirements for each category are different.

  • Product Design Category – Small to Medium Size
  • Product Design Category – Large to X-Large Size
  • Product Design Category – Automotive and Transport Design
  • Architectural Design Category
  • Communication Design Category
  • Design Strategy, Digital Design, Service Design and Social Innovation Categories

Product Design Category - Small to Medium Size

Entries in the Product Design category are required to send a working sample of their product(s) for hands on evaluation. Small to medium sized products are to be delivered to our holding warehouse.

All entries must include the following Good Design Awards Delivery Label on their packaging.

DELIVERY DETAILS TBC.

If you are unable to deliver a sample or require an off-site inspection please contact us at mail@good-design.org

 

Product Design Category - Large to X-Large Size

All entries in the Product Design category are required to send a working sample of their product(s) for hands on evaluation.

Products that exceed 1.5m x 1.5m and/or require assembly, should be delivered directly to the assessment venue and collected after Judging concludes. Dates TBC.

All entries must include the following Good Design Awards Delivery Label on their packaging.

Venue delivery details TBC.

If you are unable to deliver a sample or require an off-site inspection please contact us at mail@good-design.org

Product Design Category - Automotive and Transport Design

Entries in the Automotive and Transport Design Sub-Category will be required to deliver a production vehicle for the judges to evaluate.

Vehicles must be delivered directly to the Assessment Venue and collected after the event.

We ask that entrants provide drip trays if required.

Venue delivery details TBC.

 

Architectural Design Category

Entries in the Architectural Design Category should expect to supply additional materials to support their entry.

Compulsory Additional Materials include:

  • Plans and layouts of the project (in PDF format)
  • Date of construction completion
  • Exact address and location of project

 

Optional Additional Materials include:

  • A short video (no longer than 5 minutes)
  • Additional images, other than those supplied in your online entry
  • A model of your entry (if available), for delivery to the judging venue
  • Other relevant information to help the judges better understand the design merits of the entry

 

Please note: A site inspection may be required at a later stage should the judges deem this necessary.

Venue delivery details TBC.

 

Communication Design Category

It is not mandatory for entries in the Communication Design category to send a sample for evaluation. However we advise that entries submit a sample to support their entry if possible.

If the entry is non-tangible, over 1.5m x 1.5m or you are unable to send a sample,  it is advisable to submit a short video explaining your entry further as part of your online application.

Small to medium sized entries, are to be delivered to our holding warehouse.

All entries must include the following Good Design Awards Delivery Label on their packaging.

DELIVERY DETAILS TBC.

Design Strategy, Digital Design, Service Design and Social Innovation Categories

Digital Design – Applicants must provide access to any logins, passwords, apps or software required to assess the entry. Please compile all required information as a single PDF.

Design Strategy, Service Design and Social Innovation – Entries in these categories may supply additional materials to support their entry. This may be in the form of a short video (no longer than 5 minutes) and/or any other relevant information that will help the judges better understand the design merits of the entry.

Please contact us for more information.